Find Your Market / Your Niche
(What is a Niche)
The key things for any business are
what to sell & which markets to sell them to.
Learn the skills you need to.
Here are some tools to help you find and research
markets that you could sell to.
BEFORE YOU EVEN START...
Before you even start out on your online business, you should make sure that there is some demand for the business you are about to build, otherwise, what's the point in making all the effort to build something if no one wants your businesses products or service.
So before you start we recommend you spend some time researching your audience and your competition.
A quick way to research a market
is to do some Keyword Analysis.
KEYWORDS: What are keywords?
Keywords (sometimes referred to as “SEO keywords”) are any words or phrases that a user types into the search engine, e.g. "Google" to find certain information on the internet. The keyword is a gateway that leads people to the organic search results and ultimately, to the website where they find what they’re looking for.
That is why finding the right keywords is so important in Search Engine Optimization (SEO). It helps you to find the phrases people use when searching for information on the internet so that you can optimize your website to appear in the search results for the right keywords.
The keywords are discovered through a process called keyword research.
Below are 2 of the keyword tools we use,